Ever felt overwhelmed by inbound marketing? Not overwhelmed like, “I’ve got a list of 50 things to do” but more like, “There are 999 things I know I have to do, but how do I start when I don’t know what the heck they are” kind of overwhelmed.
Good news, you don’t have to feel like that.
The key to it all is a checklist.
As Atul Gawande in “The Checklist Manifesto” points out, checklists have helped U.S. Air Force pilots fly the most complex machines in the world, saved hundreds of drowning victims every year, and practically eliminated killer hospital infections.