The Modern CMO’s Handbook is a short and highly informative eBook that can be read in a single sitting in under 30 minutes.
Okay, maybe a single sitting for a very motivated individual. If you’re as busy as I am, you can’t find three minutes in the day to cordon off for educational purposes—let alone up to 30.
That’s why I broke the book down into eight “snackable” modules, which you can read whenever you please, in whatever order you fancy.
Each module is full of strategies, examples, charts, creative ideas for inbound marketing, and automation tools to help bring you up to speed and begin implementing a strategy of your own.